Moral Food: A Fish's Trek From 'Bait to Plate' on the Ethereum Blockchain

During the Ethereal Summit, hosted May 11-12 by ethereum startup/incubator ConsenSys in Queens, New York, attendees were given an immersive experience to highlight the benefits a blockchain could have of tracking goods as they move along the supply chain.

Atreya's comment hints at the problem many blockchain enthusiasts believe the technology can solve - that in today's global economy, it's hard for businesses and consumers to know how their goods were acquired.

According to Viant, logging the steps from bait to plate on the ethereum blockchain can provide that view.

"One of most primal things is what we eat. But we become disconnected with that and blockchain is a great way of bringing that connection back."

The blockchain isn't the only technology that was needed to make this experience hold water.

By geolocating the fish using that tag, Viant logged the tuna's coordinates on the ethereum blockchain and was able to show not only that it was caught legally and in sustainable waters, but also how many hands "Touched" the tuna before it reached Ethereal Summit attendees chopsticks.

By using the ethereum blockchain, anyone can view those data points.

Still Mulvihill believes blockchain is an improvement on business as usual within the industry, allowing for more accountability since data is logged on a transparent, shared ledger.

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